MScMarketing
Study location | Hungary, Gyõr |
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Academic field | Marketing (JACS N500) |
Type | Master, full degree studies |
Nominal duration | 4 semesters (120 ECTS) |
Study language | English |
Awards | MSc (Economist in Marketing) |
Course code | Economic Science |
Accreditation | OH-FRKP/17870-3/2007 |
Entry qualification | Bachelor diploma (or higher) An authorized copy of a BSc degree from any higher education institution already completed that is relevant to your application. The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. You must take the original entry qualification documents along with you when you finally go to the university. |
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Language requirements | English One of the following indications of English-language proficiency: |
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Other requirements | A motivation letter must be added to your application. |
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More information |
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Overview
Our aim is to give our students an insight into both the Hungarian and
international marketing processes, to familiarize them with real business
problems and possible solutions (regular professional trips), to give an insight
into institutional structures (invitation of external lecturers), to provide them
with routine analysis (high number of practical sessions, research tasks) and to
equip them with adequate communication skills in foreign languages. We would
like to achieve the development of skills through the combination of theoretical
and practical education, by encouraging training on an individual basis, and by
employing lecturer – student cooperation in the tutorial system. Students learn to
carry out analytical tasks independently, to give greater accuracy to decisionmaking
processes and to handle local and regional conflicts by familiarizing
themselves with the dimensions and action spaces of society.
Contact:
Dr Dernóczy-Polyak Adrienn
Ass. Professor
dernoczy@sze.hu
Programme structure
The courses of the programme are divided into three categories: compulsory courses (95 credits), thesis courses (15 credits) and elective courses (10 credits).
Career opportunities
Our aim is to give our students an insight into both the Hungarian and
international marketing processes, to familiarize them with real business
problems and possible solutions (regular professional trips), to give an insight
into institutional structures (invitation of external lecturers), to provide them
with routine analysis (high number of practical sessions, research tasks) and to
equip them with adequate communication skills in foreign languages. We would
like to achieve the development of skills through the combination of theoretical
and practical education, by encouraging training on an individual basis, and by
employing lecturer – student cooperation in the tutorial system. Students learn to
carry out analytical tasks independently, to give greater accuracy to decisionmaking
processes and to handle local and regional conflicts by familiarizing
themselves with the dimensions and action spaces of society
Central European Time
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